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Stellar Industrial Supply Launches New Data-Driven Customer and Commerce-Focused Website

3/25/2021

Stellar Industrial Supply, which distributes more than 35,000 MRO (maintenance, repair and operation) products and tools from more than 1,500 brands for Safety, Metalworking, Marine Supply, Aerospace, and other general manufacturing and processing organizations, and also offers customized Indirect Material Management solutions, today announced its new data-driven customer and commerce-focused website is now live. 


The new site delivers a more efficient, easy and personalized shopping experience for customers, with significantly enhanced capabilities such as abandoned cart emails, configurable promotions, data-driven manual or automated promotions, email and newsletter management, and more. 


For example customers will be recognized with a unique-to-them experience, personalized by geo-location, device, and prior purchase history. Re-ordering is also much faster, and customers should also enjoy the dynamic product recommendations, hot sellers and more from preferred suppliers. 


Other features include:

  • Display top-sellers that reflect products ordered by similar customer segments (e.g. industry, region etc.)

  • Increase sales by delivering dynamic data-driven product recommendations,cross-sells and upsells to new and existing customers.

  • Hand-select like-minded products like accessories and spare parts that should be displayed alongside each other. Within product detail pages and carts, dynamically display products that are often purchased with those on the screen.

  • More efficient reorder, that leverages list management and order history capabilities

 

“Stellar Industrial Supply has invested heavily into making our shopping experience for customers the best in the industry. When visiting the site, customers and suppliers alike can be confident Stellar Industrial Supply will present recommendations for the best products and solutions that make the most sense for that customer at point-of-purchase,” said Rene Savage, Stellar Industrial Supply VP of Technology Services. 


About Stellar Industrial Supply

Founded in 1988 Stellar Industrial Supply distributes more than 35,000 MRO (maintenance, repair and operation) products and tools from more than 1,500 brands for Safety, Metalworking, and Marine Supply, general manufacturing and processing, machine and metalworking shops, and marine and construction organizations. Stellar also offers customized Indirect Material Management solutions; and a broad array of hand tools, power tools, cutting tools, abrasives, aerosol chemicals and paints, shop supplies, safety, marine and construction supplies. Stellar is a proud member of Affiliated Distributors and the Industrial Supply Association.###



Industry Press Release

Stellar Industrial Supply Launches new B2B Commerce Website   

Designed for partners and suppliers to easily segment and target customers, deliver a more personalized, streamlined experience that drives sales and growth opportunities


Tacoma, WA, March 23, 2021 — Tacoma, WA — Stellar Industrial Supply, which distributes more than 35,000 MRO (maintenance, repair and operation) products and tools from more than 1,500 brands for Safety, Metalworking, Marine Supply, Aerospace, and other general manufacturing and processing organizations, and also offers customized Indirect Material Management solutions, today announced its new B2B website with enhanced commerce cloud capabilities is now live. 


The new site enables partners and suppliers to better segment and target customers, while delivering more personalized and streamlined shopping experiences that drive sales and additional growth opportunities. It includes deep integration into common data points like ERP’s,CRM’s Freight Systems, EDI, PunchOut and more. 


“We put significant investment into the Stellar Industrial Supply website to create a dynamic and efficient B2B marketplace for our partners, community, and key AD and STARS suppliers. Administrators will appreciate the upgraded workflow and tools, and data-driven capabilities to reach customers at the right point, with the exact products and pricing that makes the most sense for sellers and buyers,” said Rene Savage, Stellar Industrial Supply VP of Technology Services. 


Additional key features include:

  • Build unique digital experiences by segmentation, geo-location, device and more. 

  • Create unique workflows for users including researchers, buyers and approvers,to better manage quote requests, orders and deliveries with ease and efficiency.

  • Display top-sellers that reflect products ordered by similar customer segments (e.g. industry, region etc.)

  • Push recommendations, drive awareness and increase sales by delivering dynamic data-driven product recommendations, cross-sells and upsells to new and existing customers.

  • Hand-select products like accessories and spare parts that should be displayed alongside each other. Within product detail pages and carts, dynamically display products that are often purchased with those on the screen.

  • More efficient reorder, by leveraging list management and order history capabilities to give customers a seamless and fast buying experience.


In addition to its wide range of products, Stellar Industrial Supply is known for its Documented Cost Savings (DCS) program that creates “Ideal Customer-Supplier Partnerships.” Working on behalf of both parties, Stellar Industrial Supply deploys the most efficient, cost-effective products that optimize plant operations and help run them smartly and safely. 


In 2020, DCS generated nearly $13 million in 2020 savings, or $46,378 average DCS across 276 customers. Over the past 10 years the program has accrued $130+ million in customer savings and reduced costs.


About Stellar Industrial Supply

Founded in 1988 Stellar Industrial Supply distributes more than 35,000 MRO (maintenance, repair and operation) products and tools from more than 1,500 brands for Safety, Metalworking, and Marine Supply, general manufacturing and processing, machine and metalworking shops, and marine and construction organizations. Stellar also offers customized Indirect Material Management solutions; and a broad array of hand tools, power tools, cutting tools, abrasives, aerosol chemicals and paints, shop supplies, safety, marine and construction supplies. Stellar is a proud member of Affiliated Distributors and the Industrial Supply Association.###